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Contacts
Berndt+Partner Creality GmbH
Englerallee 40
D-14195 Berlin

Packaging agency – BPC

We make packaging better – with genuine specialists in design, innovation, and sustainability all under one roof.
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Packaging agency – BPC
Packaging agency – BPC
Packaging agency – BPC
Packaging agency – BPC
Packaging agency – BPC
Packaging agency – BPC
Packaging agency – BPC

Packaging agency – BPC

We make packaging better – with genuine specialists in design, innovation, and sustainability all under one roof.
Trusted by
Maggi
Bayer
Zott
Sebamed
Tchibo
Gardena
Thomy
Sonax
Nestlé
Sanofi
Müller Milch
Roche
Mondelez
NUK
Novartis
HiPP
Henkel
Schaeffler
Dr Oetker
Beiersdorf
Danone
Campari Group
Bergader
Miele
Rügenwalder Mühle
Playmobil
Hero
Hochland
Burmester
Dreistern
Packaging – the all-rounder
Packaging defines brands –
We are the design specialists.
Packaging inspires consumers –
We understand your customers
Packaging stands for sustainability –
We make packaging more sustainable.
Packaging drives innovation –
We set trends.
Packaging increases efficiency –
We optimize for maximum performance.
Packaging protects the product –
We design optimal product protection.
Packaging creates experiences –
We design unforgettable packaging.
Packaging makes the difference –
We design outstanding packaging.
Our specialists are passionate about packaging.
And they simply make your packaging better.
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What our packaging specialists have already done

We work for large and small companies, in the food and non-food sectors, and for local and global clients. Here you can see projects from our specialists in various fields, who deliver customized packaging.

Sebamed: Dolid Every-Day Shampoo

We developed a brand-compliant, functionally well-thought-out shape design and a suitable packaging for the firm Sebamed Every-Day Shampoo, which perfectly combines sustainability, ease of use and brand identity.

PATROS: Product Relaunch

Patros presents itself in a new, modern design – with clearer product differentiation, emotional imagery and Mediterranean flavors that invite you to reach for them.

WAGO: Sustainable Green Range Packaging

With the Green Range, WAGO is focusing on more sustainable materials and more environmentally friendly packaging – a consistent step towards reducing the CO₂ footprint and protecting the environment.

Bepanthen: New development of grain roller

Together with Bayer, we developed a groundbreaking packaging system with an integrated massage ball for an innovative Bepanthen product idea. The ball noticeably improves the application, dosage and effectiveness of the scar gel.

THOMY: Vegan Sauces

THOMY has given its vegan sauces a fresh and cheerful design in a dispenser – seamlessly integrated into the look of the existing range and fully in line with the growing vegan trend.

GARDENA: EcoLine packaging design

We developed an environmentally friendly, stylish packaging design for the sustainable GARDENA EcoLine that convincingly expresses both the independence of the series and the brand identity of GARDENA.

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What our packaging specialists have already done
Sebamed: Dolid Every-Day Shampoo
PATROS: Product Relaunch
WAGO: Sustainable Green Range Packaging
Bepanthen: New development of grain roller
THOMY: Vegan Sauces
GARDENA: EcoLine packaging design
Consumer Research

1. Packaging Design & Branding

Not just packaging, but impactful branding: We develop designs and branding strategies that make products stand out and win over shoppers on the shelf.
In our Trend Reports, we track current trends and highlight what will be relevant tomorrow.
Packaging Design
Brand Design
Design Trends

2. Packaging Development & Innovation

From the initial concept to a market-ready solution: We develop packaging and products that are functionally sound, visually appealing, and open up new possibilities.
Packaging Development
Product Innovation
Sustainable packaging development

3. Sustainability and Compliance

Ensuring the safety of your future packaging: We advise you on the PPWR, explain regulatory requirements in plain language, and show you how to strategically implement sustainability and compliance.
PPWR Consulting
PPWR Masterclass
PPWR Software Packaging Cockpit
PPWR & Shipping Packaging
PPWR Check with the Green Pack Scan
PPWR Declaration of Conformity

Your advantages of working with us

1. Individual Projects

Do you just need a new design for your packaging? Or are you looking for engineering in packaging? Then we would be happy to work with you on individual projects. We have the best experts in every field.

2. Holistic View

You need a completely new packaging? No problem. Our experts work closely together. They take all your requirements into account and develop the perfect solution for you.

3. Consultancy

Do you have a strategic question or need operational support? Our specialists are happy to advise you on design, innovation or sustainability. Or even across disciplines.

4. Complete Realization

Do you need more than just a concept? Our specialists will implement your project from start to finish with the highest quality. We pay attention to every detail so that your project is a complete success.

1. Individual Projects
2. Holistic View
3. Consultancy
4. Complete Realization

Your advantages of working with us

1. Individual Projects

1. Individual Projects

Do you just need a new design for your packaging? Or are you looking for engineering in packaging? Then we would be happy to work with you on individual projects. We have the best experts in every field.

2. Holistic View

2. Holistic View

You need a completely new packaging? No problem. Our experts work closely together. They take all your requirements into account and develop the perfect solution for you.

3. Consultancy

3. Consultancy

Do you have a strategic question or need operational support? Our specialists are happy to advise you on design, innovation or sustainability. Or even across disciplines.

4. Complete Realization

4. Complete Realization

Do you need more than just a concept? Our specialists will implement your project from start to finish with the highest quality. We pay attention to every detail so that your project is a complete success.

Your benefits

From the initial idea to the final implementation, we will support you every step of the way if you wish.
Our specialists ensure that your products on the shelf impress with the perfect packaging.

Secure your benefits now!
“BPC combines strategy and creativity with a collaborative, accessible approach.”
Sascha Thaens (Managing Director Sales and Marketing)
DREISTERN Konserven GmbH & Co. KG
“The BPC team impresses with its creativity, technical understanding and inspiring team spirit.”
Alexander Drees (Marketing Director)
Campari Group
“With trust, flexibility and quality, BPC develops customized packaging solutions.”
Robert Stein (Head of Packaging & Capsules)
Tchibo GmbH
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Our agency – a special place of creativity

At our agency, your packaging is our focus. Our specialists are there to make your packaging better. Whether it’s through excellent design, in-depth brand understanding, an eye for sustainability or technical expertise.

With creative power, the latest high-tech tools, precise prototyping and sophisticated processes, we ensure that your packaging not only looks good, but is also efficient and environmentally friendly. We simply make packaging better.

Our agency – a special place of creativity

Our Top News

Store Check: Croatia – Diversity with a Local Flavor

Packaging News
This time, our store tour took us to Croatia, one of the most interesting countries in the Balkans—and not just from a tourist’s perspective. The historic home of the “kravata” and the Dalmatian dog is known internationally above all for its breathtaking Adriatic coastline and a rich UNESCO World Heritage site. The exciting blend of Mediterranean and Central European influences, as well as a healthy sense of national pride, are also reflected in the Croatian retail landscape. We visited the local supermarket Konzum as well as the drugstores dm and Müller—which are also well-known in Germany—with the goal of covering the entire spectrum: from food and beverages to supplements, cosmetics, and household cleaning products.
21.09.2026

Schwartau THE JAM: Red Dot Award-winning packaging design for Gen Z

Jam is a classic product with a problem rooted in tradition: The category is seen as reliable but outdated, especially among consumers under 30. Schwartauer Werke, a Hero Group company, wanted to win back precisely this target group. In preliminary consumer tests, one concept had emerged as the winner: “Marmelade Pur.” Simply really good jam in a beautifully simple jar, without any frills, and with the potential for secondary uses. Purist, honest, minimalist.
18.09.2026

Packaging (Idea) of the Month: Boot-shaped metal can for canned fish

Packaging News
Our “Packaging of the Month” is one that, so far, exists only on paper, so to speak. And it will almost certainly remain that way—at least in its current form, since this version is virtually impossible to physically realize. Implementing the Barca Napoletana concept would involve far too much effort. In the following, we’ll first present the packaging idea, which is undoubtedly extremely well-executed but hasn’t been fully thought through or considered holistically. That’s why we’ll take a critical look at the structural problems of the boat-shaped metal can for canned fish.
18.06.2026

Store Check: Berlin's Spätis / Late-Night Shops—Between Neighborhood Culture, Trendy Products, and Packaging Experiments

Packaging News
Berlin's Spätis have long since shed their image as purely functional shops on the corner. For many residents of the German capital, they've become as much a part of everyday life as the subway, the post-midnight snack stand, or the beer on the curb. Newcomers to the metropolis often take a while to grasp what makes these places so special: a Späti is a kiosk, a mini-supermarket, a meeting point, a supply station, a social space, and a cultural stage — and not infrequently all of these at once.
18.06.2026

Maggi Korean-Style Noodles: Spiciness That Stands Out

For Maggi, we further developed the packaging design for the Korean Style Noodles and adapted it to various formats—from pouches to cups. The focus was on creating an eye-catching look that clearly differentiates the varieties and immediately highlights the intense, Korean-inspired flavor.
16.06.2026
Visit our news page
Go to news
Store Check: Croatia – Diversity with a Local Flavor
Schwartau THE JAM: Red Dot Award-winning packaging design for Gen Z
Packaging (Idea) of the Month: Boot-shaped metal can for canned fish
Store Check: Berlin's Spätis / Late-Night Shops—Between Neighborhood Culture, Trendy Products, and Packaging Experiments
Maggi Korean-Style Noodles: Spiciness That Stands Out

Our Top News

Go to news
Store Check: Croatia – Diversity with a Local Flavor

Store Check: Croatia – Diversity with a Local Flavor

Packaging News
This time, our store tour took us to Croatia, one of the most interesting countries in the Balkans—and not just from a tourist’s perspective. The historic home of the “kravata” and the Dalmatian dog is known internationally above all for its breathtaking Adriatic coastline and a rich UNESCO World Heritage site. The exciting blend of Mediterranean and Central European influences, as well as a healthy sense of national pride, are also reflected in the Croatian retail landscape. We visited the local supermarket Konzum as well as the drugstores dm and Müller—which are also well-known in Germany—with the goal of covering the entire spectrum: from food and beverages to supplements, cosmetics, and household cleaning products.
21.09.2026
Learn more
Schwartau THE JAM: Red Dot Award-winning packaging design for Gen Z

Schwartau THE JAM: Red Dot Award-winning packaging design for Gen Z

Jam is a classic product with a problem rooted in tradition: The category is seen as reliable but outdated, especially among consumers under 30. Schwartauer Werke, a Hero Group company, wanted to win back precisely this target group. In preliminary consumer tests, one concept had emerged as the winner: “Marmelade Pur.” Simply really good jam in a beautifully simple jar, without any frills, and with the potential for secondary uses. Purist, honest, minimalist.
18.09.2026
Learn more
Packaging (Idea) of the Month: Boot-shaped metal can for canned fish

Packaging (Idea) of the Month: Boot-shaped metal can for canned fish

Packaging News
Our “Packaging of the Month” is one that, so far, exists only on paper, so to speak. And it will almost certainly remain that way—at least in its current form, since this version is virtually impossible to physically realize. Implementing the Barca Napoletana concept would involve far too much effort. In the following, we’ll first present the packaging idea, which is undoubtedly extremely well-executed but hasn’t been fully thought through or considered holistically. That’s why we’ll take a critical look at the structural problems of the boat-shaped metal can for canned fish.
18.06.2026
Learn more
Store Check: Berlin's Spätis / Late-Night Shops—Between Neighborhood Culture, Trendy Products, and Packaging Experiments

Store Check: Berlin's Spätis / Late-Night Shops—Between Neighborhood Culture, Trendy Products, and Packaging Experiments

Packaging News
Berlin's Spätis have long since shed their image as purely functional shops on the corner. For many residents of the German capital, they've become as much a part of everyday life as the subway, the post-midnight snack stand, or the beer on the curb. Newcomers to the metropolis often take a while to grasp what makes these places so special: a Späti is a kiosk, a mini-supermarket, a meeting point, a supply station, a social space, and a cultural stage — and not infrequently all of these at once.
18.06.2026
Learn more
Maggi Korean-Style Noodles: Spiciness That Stands Out

Maggi Korean-Style Noodles: Spiciness That Stands Out

For Maggi, we further developed the packaging design for the Korean Style Noodles and adapted it to various formats—from pouches to cups. The focus was on creating an eye-catching look that clearly differentiates the varieties and immediately highlights the intense, Korean-inspired flavor.
16.06.2026
Learn more

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