News

Our packaging design has been honored with a Red Dot Design Award 2025. The jury recognized our blend of sharp brand strategy, standout shelf impact, and meticulous craft.

In addition to many Turkish and Asian markets, there are also several Slavic and Eastern European food markets in the German capital. We will be focusing on these in the third and final part of our new series, "Store Check: Ethnic Markets in Berlin". How do brands from Eastern Europe approach branding and how do they design their packaging? What are the typical types of packaging? Are there any product-specific features? To answer these and other exciting questions, we visited the Ledo markets in Wilmersdorf and Schöneberg. We present our findings regarding various product groups below.

Why isn't water available in bottles that fit neatly into compact handbags or shoulder bags? How is it possible that, despite billions of people travelling every year, there are no bottles of water that can be easily stored in the compartment on the back seat of a train or aeroplane? Or how about a water bottle that can be stored in the back pocket of your jeans, ready to hand at any time?