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As in Germany, the Christian faith is widespread in Brazil. Accordingly, Easter is the second most important religious holiday there after Christmas. The impressive images of the colorful carnival parades that traditionally mark the beginning of Lent, which in turn ends punctually at Easter, show year after year that the Brazilian people know how to celebrate with passion like hardly any other nation. But how do Brazilians celebrate their 'Páscoa'?

Consumers are becoming increasingly environmentally conscious. This has prompted brands for several years to adapt their products and especially their product packaging to the new consumer needs. Nowadays, it is rare to find products on supermarket shelves without green claims such as “packaging made from 40% recycled material”, “100% recyclable” or “climate neutral”. However, this […]

With its Balance line, the German brand Almette offers reduced-fat varieties of its creamy fresh cheese. To emphasize their novelty and to break away from the usual look and feel, the packaging was given a modified, more modern look. Almette chose our agency for this task. The result is a contemporary packaging design that expresses […]