Packaging of the Month March 2025: Funq’ Energy Shots in flat bags with a fold
We live in a performance-oriented society where even a normal working day can often be very demanding. It’s no wonder that many people try to replenish their energy reserves with certain foods, and that more and more brands are launching consumer goods designed to do just that.
Funq’ Energy Shots are a good example of this—and they impress with the product itself, as well as with their extra-easy-to-open packaging and overall simplicity. Our Packaging of the Month for March 2025 shows how consumer needs can be excellently satisfied.
Funq’ Energy Shots for long-lasting energy
Each Funq’ Energy Shot contains 100 milligrams of natural caffeine, sourced from various superfoods such as green tea, guarana, and ginseng, and is enriched with several vitamins and minerals, some of which, according to the manufacturer, are said to cover the entire daily requirement. Depending on the variety, different fruit juice concentrates are also added. These ensure that the syrups not only provide consumers with much-needed energy, but also deliver a literally tasty experience.
Packaging deliberately weakened by laser etching
Funq’s fruity and fresh energy syrups are packaged in flat sachet bags made of plastic. The rigid bottom film is laser-etched. In a process known as laser etching, the packaging material is precisely micro-weakened at the desired location – in this case, in the middle – using a laser. Thanks to the integrated predetermined breaking point, consumers simply need to fold the pouch in the middle and the energy shot flows out.
The simple application of Energy Shots in detail
1. Pour 280 milliliters of cold tap water, mineral water, or sparkling water into a glass, cup, or other suitable container.
2. Hold the flat bag in both hands, hold it over the drinking vessel, and fold it in the middle.
3. Watch as the shot flows out and mixes with the water.
4. Drink the prepared energy drink and feel energized.
Simple handling for high user-friendliness
With their special concept, Funq’ energy shots are perfect for today’s discerning consumers in many ways: they provide energy and important micronutrients with minimal effort. All the consumer needs is water in any container and one of the Funq’ flat pouches. Thanks to laser engraving, the pouches can be opened in a second with a simple fold and without any additional tools. They are also so compact that they fit easily into a pocket and can therefore be transported with ease. This is user-friendliness at its best.
Conclusion: Energy in a pinch
Energy in a pinch: that’s how Funq’ Energy Shots could be described in a nutshell. Innovative packaging solutions such as this laser-engraved sachet make handling easier and delight consumers for whom every simplification is worth its weight in gold in their stressful everyday lives. Quick to open, perfect for on the go, and offering real benefits: these are the products that modern consumers want.
(Source info/images: Funq.com)
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