The EU’s Green Deal is driving a profound transformation in the packaging sector. On December 19, 2024, specific regulations on packaging design were adopted as part of the new Packaging and Packaging Waste Regulation. The EU Packaging Regulation entered into force on February 12, 2025, and will be mandatory as of August 12, 2026, for all companies placing packaging on the market in the EU—including in the B2B sector. The law thus explicitly includes industrial packaging, i.e., packaging for transport, storage, and internal use.
Today, industrial packaging must do much more than just protect: it must guide products safely through complex logistics processes, be cost-effective, and at the same time meet increasing regulatory and sustainability requirements.
In our white paper, you’ll learn what matters most for future-proof industrial packaging, what challenges companies should be focusing on now, and how to strategically align protection, efficiency, and compliance.
A practical guide from the packaging experts at Berndt+Partner Creality—featuring clear classifications, concrete examples, and relevant recommendations for action. Get the complete guide to industrial packaging—concise, easy to understand, and practical.
Download the free white paper and learn more about the regulations of the EU Packaging Directive regarding various types of industrial packaging!
December 2024: Adoption of Regulation (EU) 2025/40 (= PPWR)
February 2025: Entry into force of the Packaging and Packaging Waste Regulation
August 2026: Start of mandatory application of the EU Packaging Regulation
Starting August 12, 2026, companies must be able to provide clear evidence of the material composition and recyclability of each individual industrial packaging item in the form of packaging documentation or declarations of conformity. Many delegated acts that further specify the requirements are still to follow.
Our experts at Berndt+Partner Creality assist distributors of industrial packaging in implementing the PPWR requirements. In doing so, we place the utmost importance on a holistic approach and, of course, on maximum efficiency.
Holistic Approach: Compliance with legal regulations is essential, but by no means the only critical aspect; after all, industrial packaging must also be functional on various levels and, depending on the industry or product, visually appealing as well.
Efficiency: The legally compliant redesign of industrial packaging poses major challenges for the entire supply chain and can result in high costs as well as logistical problems. Our consulting services therefore aim to work with you to develop the most efficient solution possible.
In our workshops, we’ll give you a thorough understanding of the new regulations. In addition to general information, we’ll also identify specific risks and opportunities related to your industrial packaging, so you can see where you need to make improvements and how to optimize your packaging solutions.
As part of our Green Pack Scan, we analyze the extent to which your industrial packaging already complies with the EU Packaging Directive and identify any sustainability risks. In doing so, we consider not only factors such as disposal and recyclability, but also, where applicable, trade requirements and consumer preferences.
During our spec check, we review the specifications for your industrial packaging. We assess whether they are already sufficiently prepared for the required declaration of conformity or if there is room for improvement in this regard.
Our Green Pack implementation helps you more easily meet your documentation requirements under the PPWR. By setting up a digital specification data management system, you can manage your industrial packaging data in a highly structured and partially automated manner, which in turn greatly simplifies the creation of accurate and complete technical documentation and declarations of conformity.
As part of our strategic consulting services, we help you develop strategies for sustainable industrial packaging—tailored, of course, to your specific needs. Key considerations include material selection, design for recycling, and reusable solutions.
At first glance, it can be overwhelming to grasp and navigate all the rules of the new Packaging and Packaging Waste Regulation. We’ll explain the regulations in plain language and highlight which ones are particularly relevant to you.
Since compliance with legal requirements is fundamental but by no means the only important aspect of packaging design, we always take a holistic approach—regardless of whether we are simply advising you or also providing hands-on support in the development of your industrial packaging.
We don’t believe in imposing one-size-fits-all solutions on every company and brand. Instead, we always tailor our approach to your specific needs and the “character” of your brand and industrial packaging.
At first glance, it can be overwhelming to grasp and navigate all the rules of the new Packaging and Packaging Waste Regulation. We’ll explain the regulations in plain language and highlight which ones are particularly relevant to you.
Since compliance with legal requirements is fundamental but by no means the only important aspect of packaging design, we always take a holistic approach—regardless of whether we are simply advising you or also providing hands-on support in the development of your industrial packaging.
We don’t believe in imposing one-size-fits-all solutions on every company and brand. Instead, we always tailor our approach to your specific needs and the “character” of your brand and industrial packaging.
Our comprehensive knowledge of all the provisions of the new EU Packaging Regulation, combined with decades of experience and an eye for future trends, makes us true experts in PPWR-compliant industrial packaging. Apart from that, we have been developing packaging for many years—long before there was even talk of a new law—with a focus on sustainability, because protecting our environment and ensuring our customers’ long-term success are close to our hearts. With us, you have a partner at your side who always thinks green, big, and comprehensively.
According to the Packaging and Packaging Waste Regulation, industrial packaging refers to protective packaging used for the transport and storage of goods within the industrial supply chain (B2B). This includes, among other things, industrial cartons, IBCs, pallet wrap, and special protective covers for machine and electronic components.
The EU Packaging Directive imposes strict requirements on industrial packaging. Above all, such packaging must be material-efficient, reusable, and recyclable. In some cases, there are specific requirements, such as those regarding the maximum allowable void space and the required proportion of recycled content. In addition, there are extensive labeling and reporting requirements.
The PPWR took effect on February 12, 2025. The law will become mandatory as of August 12, 2026, although there are specific transition periods for industrial packaging. For example, the requirements regarding the maximum permissible void ratio and basic packaging minimization will largely take effect in 2030. However, companies must comply with the reporting requirements as early as August 12, 2026.
At Berndt+Partner Creality, we offer a range of services related to the design of PPWR-compliant industrial packaging. Our specialists provide detailed, personalized advice on the regulations relevant to your industry. Upon request, we can also assist you in developing industrial packaging that complies not only with the law but also with the requirements of retailers and consumers.
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